Concept & Design
Concept & Design: Once a market segment is defined, Excel will work closely with you to develop a specific concept and design style that works for that individual segment. This way your communication does not wind up like junk mail - rather an effective means of meeting target prospects needs. Have you developed a marketing plan and company image that conveys a sense of confidence and credibility with your customers?
At Excel, we begin our focus with a clear understanding of your marketing efforts and your image - Marketage. Marketing messages surround us. With each breath you can look around and see a logo, a slogan, an advertisement. It is your challenge to not only know your target market, but how to reach it. With Marketage, Excel will ignite your message - developing credibility and recognition in every communication you have. Whether it is direct mail, brochures, product packaging, or promotional products - Excel can help.
After we have listened to your business goals and created your marketing strategy (or, you have your own marketing strategy). Our in-house Graphic Designers can take it from there. With over 30 years of experience, we can design your program for almost any type of media. Whether it be print media, CD or DVD reproduction, Trade Show collateral, you name it, we can design it to work for you the first time.
We have heard it said, time and again, that "Cost is only an issue in the absence of value." At Excel, we strive to offer you the best value for your design, printing and marketing dollar. This means that while we may not always have the lowest cost, we do offer the best value possible. Above all, we offer credibility - we listen to understand your needs and develop solutions that bring value to your offering. In short, we do what we say we will do.